Use this free calculator to estimate Meta’s messaging charges from 1 October 2026.
View official Meta rate cards ↗Outreach goes out as approved templates. Replies inside a conversation are service messages.
Bulk sends, and anything that opens a conversation with someone new. These always go out as a template Meta approved in advance.
Not outbound. These are the replies inside a conversation, written by an agent, your AI or your CRM, including every reply after someone answers one of your templates.
| Type | Total | Billable | Cost (USD) |
|---|---|---|---|
| Non-Template (Service) | 0 | 0 | $ 0.00 |
| Marketing | 0 | 0 | $ 0.00 |
| Utility | 0 | 0 | $ 0.00 |
| Authentication | 0 | 0 | $ 0.00 |
| Subtotal | $ 0.00 | ||
| Estimated Total (USD) | $ 0.00 | ||